It is the language that will be viewed by your customers when they enter your e-shop. If you choose French as default language when someone enters your e-shop will be used automatically in French. It would be better for you to choose the default language based on your target market. If you are targeting the U.S. market, you should put the English language as default.

Here's how to access at the feature ''Default language'' :

Click on the button ''My web site''.

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You are automatically directed in the section''General Settings'' - ''Generals configurations''.

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Click on the icon ''Languages configuration''.

The section to configure the languages appear and the function ''Default language'' will appear too.